It is possible to describe SaaS as a software service that is owned, provided and maintained remotely by a single or multiple suppliers. A one-to-many model is typically used to consume the vendor’s software, which is built on a common set of codes and data descriptions. Pay-per-use or subscription-based SaaS models are both used to deliver the service.
Forensic video watermarking services are becoming increasingly relevant as more premium DRM protected content is consumed on OTT platforms. SaaS has a number of advantages over on-premises options in this situation:
Ease of use and portability: SaaS-based Video watermarking solutions are frequently pre-integrated with the OTT platform’s CDN of choice. Using this strategy, video watermarking technology can be adopted quickly and easily. Furthermore, cloud-based software may be accessed and used from any location, negating the necessity for a remote connection to an on-premises solution (navigating through VPNs, firewalls, intranets, etc.).
Skills in a certain area: When there is a security breach, the watermark in the compromised video content must be recovered to identify the leaker. Extraction methods on-premises necessitate the use of competent and qualified employees, which the OTT platform may not be able to afford. SaaS solutions, on the other hand, give you complete control over the process without the need to recruit specialised personnel, since the SaaS provider is an expert in forensic watermarks in every way.
The watermark extraction procedure involves access to infrastructure that the SaaS provider may have a better understanding of. In addition, the SaaS watermarking solution’s hosting provider is in charge of hardware and software maintenance. Because of this arrangement, the content owner/distributor doesn’t have to worry about maintaining their own hardware and software.
Hackers know that on-premises networks’ security isn’t up to pace with the best in the world, therefore they target its embedding and extraction algorithms vigorously and succeed in their attempts. In contrast, SaaS providers handle all security problems and are essentially hacker-proof because it is their specialised job to anticipate future dangers.
It’s easy to scale up SaaS systems because so much data may be stored in the cloud. They can also be reduced in size in order to reduce resource wastage. On-premises solutions may necessitate more extensive long-term planning and larger expenditures in new technology in order to scale.
SaaS solutions are typically less expensive than on-premises alternatives. Pricing models are also adaptable, and they cut down on the costs of IT support and internal resources.
OTT platforms must be able to detect copyright violations quickly and efficiently in order to take action against violators within a specific timeframe. Premium content producers and distributors prefer SaaS solutions over on-premises implementations because of this.
